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The Doux

Hair CareTextured HairNatural

Maya Smith, a trained cosmetologist, and her husband Brian built The Doux around 90s hip-hop aesthetics and serious curl science. Started in a Georgia salon, grew to $38M in sales by 2025. Natural hair care that makes textured hair joyful, not laborious. First launched at Target, now at Walmart and Sally Beauty.

Founded

2016

Based In

USA

Category

Hair Care

Rating

4.7

Official Site

thedoux.com

BLK Society Rating

4.7+ Leave a review

Meet The Founder

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Maya Smith & Brian Smith

Founder

Known For

Founder profile coming soon. Maya Smith & Brian Smith founded The Doux in 2016.

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